Willa Air’s future schedule is in flux, but Levin has plans to shuttle Insta-celebs to the front row of New York Fashion Week. Some 61% of them managed to earn money last year that way, per an MBO Partners study. One study from LinkTree identified that 200 million people worldwide are trying to bankroll their lives on the back of their social media posts - that’s more than the entire population of Mexico. Private air travel is just one of the many over-the-top perks social-media influencers can indulge in, as a whole new industry has cropped up to support the so-called Creator Economy. “None of them knew each other but coming back the dynamic was like they were 12 best friends.” “We were overwhelmed by the number of people who wanted to be part of this,” he told The Post, adding that even though the flight to and from Coachella was brief, the vibe was instant. Upstart Willa Air is catering to high-flying influencers only. The handful of social-media influencers who turned clout into a coveted seat included film director Bryce Hirschberg (Insta followers: 554,000 and counting), “The Challenge” co-star Morgan Willet (305K followers) and singer Trevi Moran (1.4m followers).Īron Levin, Willa Air’s chief marketing officer, claimed that 2,000 “creators” applied for a place. Instead, anyone who wanted to feel like a million bucks at 30,000 feet could apply for a seat. The upstart airline offers deluxe amenities including a private departure lounge in LA with champagne breakfasts and IV drips to boost vitamin intake or relieve hangovers.īut the airline didn’t sell seats on its inaugural flight, from LA to Palm Springs, in April - timed to the Coachella music festival. Willa Air’s only plane, a Challenger 850, can seat barely a dozen people.
It’s the most exclusive way to fly - and money can’t buy it.
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